The Netherlands has more museums per square mile than any other country in the world — and more than 40 of the finest museums are located in Amsterdam.
In April, 2007, yet another museum will open its doors: The House of Bols – dedicated to the history of Jenever.
Jenever (also known as genever or jeniever), is the juniper-flavored and strongly alcoholic traditional liquor of the Netherlands and Flanders, from which gin has evolved. Believed to have been invented by a Dutch chemist and alchemist named Sylvius de Bouve (in Latin: Franciscus Sylvius), it was first sold as a medicine in the late 16th century. In the 17th century it began to be popular for its flavor. Traditional jenever is still very popular in the Netherlands and Flanders. European Union regulations specify that only liquor made in these two areas can use the name jenever.
– Source: Wikipedia entry on Jenever, last accessed on Mar. 28, 2007
The House of Bols museum, located in the museum quarter, consists of two floors in the new Amsterdam HQ of Bols — the famous Dutch distiller which was founded in the 16th century.
The Bols building also includes the International Bols Bartender Academy (IBBA) — Europe’s largest bar school, sporting 14 bars (one for each student).
Visitors will be able to enjoy a free Jenever cocktail.
Founded in Amsterdam in 1575, Bols is the world’s oldest distiller.
House of Bols
Paulus Potterstraat 14 [Google Map]
1071 CZ Amsterdam
Phone: 020 – 570 8575 [Amsterdam phone info]