Home > News > Bløf gives live concert in Amsterdam department store display window

Bløf gives live concert in Amsterdam department store display window

DutchAmsterdam.nl — Dutch music groups Novastar and Bløf along with singer Sabine Star will give concerts on Thurday in a shop window at De Bijenkorf, Amsterdam’s largest and most prestigious department store.

Jeroen van Inkel, Gijs Staverman, Ruud de Wild and other DJs of radio station Q-Music will be broadcasting all day from an improvised studio in the shop’s corner display window.

Bløf, Alles is Liefde (All is Love), filmed in Amsterdam

The concerts and radio stint are part of the warehouse’s ‘Mad Marathon’ sale. Through April 13th various artistic activities will take place in the store’s corner window.

The Bijenkorf (Beehive) started out as a small sewing notions shop at nearby Nieuwendijk, in the year 1870.

In 1912 the owner bought several additional shops at Nieuwendijk, intending to expand his store. In order to facilitate the expansion project, he temporarily moved his store to Dam square.

However, when turnover at the new location turned out to be five times as high as at Nieuwendijk, it was decided to keep the store at Dam square.

Bankers, however, did not want to finance a specialty store at that location. Therefore the owner decided to turn his sewing notions shop into a warehouse.

The Bijenkorf in its current form officially opened in 1915. The store introduced many marketing tactics that were new to Holland, including art exhibitions by young artists and fanciful store windows.

Anton and Janet Hein
Publisher at DutchAmsterdam | Website |  + posts

Anton and Janet Hein live and work in Amsterdam. We are the publishers of DutchAmsterdam.

Anton was born on a houseboat in the center of Amsterdam, right across from the iconic Westertoren and what later became the Anne Frank House museum. Having lived in nearly every district since then, he knows the city like his own back pocket.

Janet was born in England and raised in Ireland before moving to Amsterdam 42 years ago. Even to date she brings an expat’s perspective to the DutchAmsterdam website.

Category: News | Related to: ,

Last updated Sunday, September 18, 2011 CET (Central European Time)

Hello! Our original content is of course protected by © Copyright DutchAmsterdam .nl
Do not republish or repost. Page copy protected against web site content infringement by Copyscape    

Why stand in line during your Amsterdam vacation?

Beat the crowds by booking Amsterdam Tours, Skip the Line Tickets, Museums, Excursions and Activities online. GetYourGuide is our trusted ticket partner.

Leave a Reply

Transparency:
The DutchAmsterdam website includes affiliate links. That means we get a small commission — at no additional cost to you — for each purchase you make. Your support helps us provide this site free of charge. Naturally, as our Editorial Policy states, our content is never influenced by our advertisers or affiliates.